BERNARSKY ADVISORS is a Business Finance and Strategy firm offering solutions to Businesses facing financial or operational challenges, as well as looking to startup or grow their market share.
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Business Finance and Strategy Advice for Entrepreneurs:
As a small business owner, you are the master of your craft.
You understand your customers, your product, and your market inside and out.
But what about the numbers?
For many entrepreneurs, the financial side of the business can feel like a necessary evil—a labyrinth of spreadsheets, tax forms, and accounting jargon that exists primarily to satisfy the bank and the IRS.
The balance sheet, the income statement… these are often viewed as historical records, a rearview mirror look at where you’ve been.
This perspective, while common, is dangerously limiting.
Your financial data is not just a record of the past; it is the most powerful tool you have for shaping the future.
It’s a compass, a blueprint, and a strategic weapon all rolled into one.
The feeling is unmistakable. It starts as a quiet hum of anxiety in the back of your mind and slowly builds into a deafening roar of overwhelm.
You’re working harder than ever, putting in punishing hours, but the business feels like it’s slipping through your fingers.
Cash flow is a constant source of stress, your team seems disengaged, and the passion that once drove you is being buried under an avalanche of problems.
This is the state of chaos. It’s a lonely, draining place where survival, not success, becomes the daily goal.
If this sounds familiar, take a deep breath. You are not the first business owner to navigate this storm, and you will not be the last.
A turnaround is not just possible; it’s a powerful journey of rediscovery.
This is your playbook for transforming that chaos into crystal clarity, for steering your business out of the storm and into calm, profitable waters.
It’s a demanding path, but one that leads to a stronger, more resilient, and more rewarding enterprise than you ever thought possible.
In today’s volatile business environment, many small business owners are facing a relentless challenge: shrinking profit margins.
Costs are rising across the board—from materials and labor to overhead and logistics—while pricing power remains limited in increasingly competitive markets.
This margin squeeze doesn’t just chip away at profits; it threatens the stability, growth, and long-term viability of the entire business.
Understanding why margins are tightening and how to respond quickly and strategically is now essential for survival.
In this article, we’ll unpack the root causes of margin compression and provide practical, actionable strategies to help you reclaim profitability and strengthen your business from the inside out.
For small business owners, the ability to manage cash flow effectively can mean the difference between thriving and merely surviving.
In today’s fast-paced business environment, cash flow strain is one of the most common and dangerous challenges faced by entrepreneurs.
It can sneak up unexpectedly, triggered by factors both within and outside your control, and if left unaddressed, it can threaten the very existence of your business.
This article is designed to help small business owners understand the root causes of cash flow strain and, more importantly, how to resolve these issues quickly and sustainably.
Through real-world insights, actionable strategies, and practical tools, you’ll gain a comprehensive understanding of how to keep your business financially healthy and resilient.
The life of a small business owner is a perpetual voyage across a vast and often unpredictable ocean.
There are days of calm seas and favorable winds, where progress feels effortless and the destination seems just over the horizon.
These are the tailwinds, the external forces that propel your business forward, filling your sails and accelerating your growth.
Then there are the storms, the unforeseen gales and treacherous currents that threaten to capsize your vessel.
These are the headwinds, the challenges and obstacles that push against you, demanding resilience, skill, and an unwavering hand on the tiller.
To not only survive but to thrive in this dynamic environment, you must become a master navigator, adept at reading the signs, preparing for all conditions, and harnessing the power of the very waves that seek to overwhelm you.
This article is your chart and compass, a guide to understanding and mastering the art of riding the business wave.
For many small business owners, debt is a double-edged sword. On one hand, it can be a vital tool for growth, enabling expansion, the purchase of critical equipment, or the hiring of key personnel.
On the other hand, it can quickly become a suffocating weight, constricting cash flow and threatening the very survival of the enterprise.
This article delves into the complex relationship between business debt and cash flow, exploring how borrowing can exacerbate financial woes and offering strategies for navigating this perilous landscape.
Our aim is to provide a comprehensive guide for small business owners, helping them to make informed decisions about debt and to manage it effectively.
Understanding operational distress is not about admitting defeat; it’s about recognizing the warning signs early enough to take decisive, corrective action.
It’s about empowering yourself with the knowledge to navigate turbulent waters and steer your business back toward a course of stability and growth.
This article will serve as your comprehensive guide to understanding, identifying, and addressing operational distress.
We will delve into its root causes, illuminate the often-subtle symptoms, and provide a roadmap for recovery.
For the small business owner, this isn't just theoretical knowledge; it's a critical tool for survival and, ultimately, for building a more resilient and enduring enterprise.
Even the most astute business owners, with the best intentions and meticulous planning, can encounter financial missteps.
The dynamic nature of markets, unexpected economic shifts, internal operational challenges, or simply a misjudgment can lead to financial blunders that threaten stability and growth.
However, recognizing these mistakes is the first step; taking decisive action to correct them is what truly defines a resilient and successful enterprise.
This article explores common business financing mistakes and, more importantly, provides a practical roadmap for identifying, analyzing, and rectifying them.
It's about turning setbacks into opportunities for learning and building a stronger financial foundation for your business.